Job title: Copywriter IV
Location: San Francisco, CA
Duration: 5+ months with possible extension
Copywriter - Events Team
We are looking for a rockstar copywriter. Must be able to compose longer-form content in clear, concise language that’s conversational enough to read out loud. Must also able to develop demand-gen campaigns, blog posts, website copy, banners, emails, social, signage, event guides, and sharp, smart headlines that put a fresh twist on the input brief. Sound like you? Good.
The Salesforce Creative and Digital team is looking for a mid-level Copywriter for our creative Events team. You’ll work on a huge variety of projects spanning all our Salesforce products and services. You’ll craft compelling original content. You’ll refine other’s content and make it better, clearer, more conversational, and more concise. You’ll occasionally brainstorm creative concepts, but your real focus will be acting as a demand-gen master, creating connected advertising campaigns that drive registration and engagement. You should be able to write long-form copy, and—this is critical—translate business jargon into approachable, conversational English that can explain what we do without giving the reader any headaches. You’ll bring a fresh perspective to how we talk to customers about our global events and you’ll be passionate about sharing that vision with the creative team and all internal and external partners.
Write engaging copy in a conversational, customer-oriented style.
Master our brand voice and tone
Understand advertising craft, and occasionally write sharp, smart headlines.
Attend all necessary briefings, meetings, and presentations. Manage multiple projects for internal and external clients
Work with project management to meet deadlines
Monitor current competitors, industry trends, and technology
B.A. in English, Journalism, Communications, or related field*
5-7 years of experience writing marketing copy either at an internal creative marketing team or an advertising agency. Tech experience helps, but isn’t required.
Experience writing for B2B customers
A solid understanding of technology and the cloud
Knowledge of proper spelling, grammar, and punctuation
Flexibility and patience in the face of changing methods and objectives
Strong presentation, communication, and interpersonal skills
Optimistic attitude, infectious positivity.
A portfolio with examples of your writing is essential for this position.