marketing designer (New York)

LaBine & Associates - New York, NY

Our client is a continuously growing multi-million dollar organization. This is an opportunity to be a Leader within the industry. Direct line to CMO with room for growth. Ability to have a seat at the table, rubbing shoulders with executive management and working cross-functionally.

As a Marketing Designer, you will report to the Chief Marketing Officer within an in-house creative marketing team. Responsibilities include delivering high-performing, on-brand, creative assets for digital acquisition ads, email and social media. You will refine and oversee the look and feel of the platform's go-to-market branding, marketing, and advertising. Candidates must be passionate with creating marketing that generates results and moves the business and brand forward.

This role collaborates closely with cross-discipline teams and crafting iterative outputs - often owning the entire creative process from sketches to delivery. Our client values creative thinking.

Principal Responsibilities:

  • Create consistent, effective visual designs that get attention and results across lead gen campaigns, editorial content, and corporate collateral.

  • Ensure that company's visual expression embodies their B2B SaaS brand DNA: clear, clever, confident, and optimistic.

  • Extend their brand identity, bringing marketing and product design together to define and improve a common design language.

  • Promote fresh thinking and strategic storytelling to enhance company message and impact through visual media.

  • Collaborate with internal partners across marketing, web, product, and beyond to develop concepts and execute world-class B2B creative.

  • Design landing pages, advertising assets, collateral, and other high-fidelity visuals

  • Represent the design team to internal stakeholders, and provide input that will help shape and support planning and strategy

  • Collaborate closely with marketing team and other stakeholders to bring ideas to life

Required Qualifications

  • Online portfolio of B2B design work

  • A degree in design a plus

  • 3+ years of professional experience as a marketing designer

  • Capable of working in a high-pressure, fast-paced environment

  • Strong talent for all elements of design, layout and typography, with a sharp attention to detail

  • Basic knowledge of marketing concepts and metrics

  • Ability to manage multiple priorities efficiently and effectively, making timely decisions in order to meet project deadlines and business needs

  • Experience developing creative brand and acquisition campaigns

  • Appetite for problem-solving and thrives in high-velocity, deadline-driven environments

  • Experience designing for web, email, offline media, and video

Posted On: Tuesday, January 28, 2020

Position Contact
Laura LaBine
Chief Talent Officer
(650) 393-3161
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