Email Marketing Associate

NeoHire South - El Segundo, CA

We are looking for someone to take the rains and develop our internal email marketing strategy, and if successful, build a team to support them. Candidates must have experience with multiple ESPs and the understanding of email marketing best practices,

Responsibilities include:

  • Brainstorming tactics to generate revenue via email marketing
  • Monitoring performance of email campaigns and implementing strategies for optimization
  • Building and maintaining email lists
  • Optimize emails for deliverability, open rates, click through, conversion and mobile devices.
  • Managing the creation and built out of html email creatives
  • Developing strategic solutions to grow email marketing revenues
  • Providing comprehensive analysis of performance, key metrics and trends
  • Identify and resolve deliverability issues, bounce backs, spam complaints, and opt-outs
  • Keeping up to date with email marketing best practices and strategies
  • Implement effective and efficient processes for generating leads via email marketing
  • Attend and participate in weekly Team meetings
  • Identify and make recommendations for improvement in the areas of process, efficiency and productivity
  • Conduct analysis of results and develop testing plans to continuously improve email performance

Qualifications:

  • BA/BS degree from 4-year university required
  • Minimum 2-3 years of experience in email marketing
  • Strong attention to detail is essential
  • Understanding of online lead generation is preferred
  • Experience in the insurance industry is a plus
  • Ability to strategize, analyze, and optimize around data
  • Proven leader with strong collaboration skills.
  • Excellent time management skills
  • Microsoft Excel fluency is required
  • Working knowledge of web development process, affiliate marketing and search engine marketing
  • Advanced oral and written communication skills required

Benefits:

  • Annual salary and performance review
  • Medical and dental benefits
  • 401(K)
  • Dynamic work environment and diverse client portfolio


Posted On: Tuesday, September 26, 2017
Compensation: 75k



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